Circular letters
A circular letter is usually written by a company or an organization to a large group of people or a person, to share some important information, such as a change of address, change in management, or retirement of a partner. deliver messages, notices, new policies, new rules.
Circular letters aim to:
deliver messages;
explain a new policy;
announce a new rule and regulation;
give a notice;
invite internal people/customers/public;
Circular letters can be classified into two categories:
1- Internal Circular letters
These are written for an internal workforce within a company. They are usually written to:
Publishing a change of address
Inviting people to a meeting
Announcing a new company plan
Declaring a change of company’s name
Announcing a competition
Announcing a social activity
2- External Circular letters
These are written to people or other business firms outside the company. They are aimed to show:
a change of address
a change of company’s name
a social activity
a business take over
a new product,
a change of product’s price, service, and policy
SAMPLE INTERNAL CIRCULAR LETTER.
You are the human resource personal of your company and thus requested to announce a new company plan to the employees.
Give the reasons of the changes in company plan
Explain the new plan/plans
Start To All Employees
To All Employees,
The success of Apex Inc last year is something that we need to review in the hope that we can enthuse ourselves in setting our next goals or the future. I thus share what I hope can enhance our success next year in relation to the reviews of last year.
Productivity
We should endeavor to improve productivity. Productivity, however, depends on the commitment of each employee to see creative ways in using resources most efficiently. The plan is to develop a refresher program for all company employees so as to enhance efficiency especially in the use of new technologies.
Marketing and Sales
The marketing and sales department helped us improve our sales by over 15 percent last year. I am of the view that there are more ways we can improve on this, among which is target marketing. This will help our company get close to the real clientele we need for our products, understanding their needs and making production aimed at what they need.
Waiting for your personal contribution to the above.
Yours faithfully
Arron Clever
SAMPLE EXTERNAL CIRCULAR LETTER.